Digital Performance Junior Specialist - Marketing Analytics & Campaign Optimization

Join Bussan Auto Finance as a Digital Performance Junior Specialist and play a pivotal role in driving data-driven marketing strategies to enhance our digital presence. In this dynamic position, you will be responsible for budget allocation, performance analysis, and campaign optimization. Based in Jakarta Selatan, you will work closely with our marketing team to ensure our digital campaigns are not only effective but also cost-efficient.

At Bussan Auto Finance, we are committed to innovation and excellence. As a Digital Performance Junior Specialist, you will have the opportunity to work with cutting-edge tools such as Google Analytics, Google Tag Manager, and Meta Business Suite. This role is perfect for someone who is passionate about data and wants to make a real impact on our marketing efforts.

📋 Tanggung Jawab Pekerjaan

• Monitor and analyze digital campaign performance using tools like Google Analytics and Meta Business Suite.
• Develop and implement data-driven marketing strategies to optimize campaign performance.
• Create detailed reports and dashboards to track key performance indicators (KPIs).
• Collaborate with the marketing team to allocate budgets effectively.
• Optimize ad spend and improve campaign performance through continuous testing and analysis.
• Stay updated with the latest trends and best practices in digital marketing.
• Provide actionable insights and recommendations to enhance marketing strategies.
• Ensure compliance with all marketing policies and procedures.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business, Computer Science, or related field.
• 1-3 years of experience in digital marketing or a related field.
• Proficient in using Google Analytics, Google Tag Manager, and Meta Business Suite.
• Strong analytical and problem-solving skills.
• Excellent communication and presentation skills.
• Ability to work in a fast-paced environment and meet tight deadlines.
• Familiarity with data visualization tools such as Tableau or Power BI is a plus.
• Certification in Google Analytics or Google Ads is a plus.

🛠️ Keahlian

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